FOR IMMEDIATE RELEASE
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HELIX MOTORS VEHICLE DESIGN COMPETITION ATTRACTS
PARTICIPATION BY PRESTIGIOUS DESIGN SCHOOL
NEWPORT BEACH, Calif., - June, 18, 2014 - Helix Motors International, LTD, announced today that it has partnered with Istituto Europeo di Design, one of the world’s leading creative design schools with nine campuses worldwide. They challenged students to “dream big” and help design the next generation Helix vehicle based on its three-wheeled platform. Helix Motors combines the best aspects of cars and motorcycles to create the ultimate global vehicle.
Helix engaged students from Istituto Europeo di Design’s Transportation Design campuses in Barcelona, Spain and Turin, Italy, to be a part of transportation’s future by participating in its Helix of Tomorrow vehicle styling design competition.
“We’re honored that such a prestigious design school as Istituto Europeo di Design is participating in the Helix design of tomorrow,” said Helen Lee, president, Helix Motors International. “The passion of these students for the future of transportation has been evident in the creative designs submitted thus far.”
Judging the Helix design competition are professionals from some of the world’s best known companies, including Car & Driver editor Aaron Robinson, Volvo Chairman Freeman Shen, Senior Vice President of Here (a Nokia Company) Bruno Bourguet and Auto & Design Magazine Director Silvia Baruffaldi, as well as a Swiss racing champion Harold Primat.
Everyone can cast a vote for the Public Choice Awards from July 7 - 28, 2014. Prizes will be awarded to first, second and third place finalists in both the professional and public choice categories. The public can win prizes including a Montblanc Special Edition Fountain Pen with inset diamond. Registered voters are automatically entered into the raffle at www.Helixmotors.com.
“Working with the Istituto Europeo di Design team School Director Alessandro Manetti, Design Director Horge Perez and the IED professors has been inspiring,” said Helix Motors vice president Robin Lee. “Their leadership and support has channeled some of the best and brightest thinking into the future of Helix vehicle design.”
About Helix Motors International LTD
Helix Motors International was founded to create innovative, aerodynamic and environmentally-friendly solutions to the growing global transportation crisis. The company’s first vehicle, a three-wheeler, combines the DNA of cars with motorcycles into an efficient transportation solution that can be adapted for all legal speed worldwide. Compact, efficient and fun to drive, it is an engineering masterpiece. Additional information is at www.Helixmotors.com.